Google’s Webmaster Tools contains all sorts of useful information. One of these bits of useful information is the link under Search Appearance called Structured Data. As we all know, content is king, and most of us try to have great content on our websites. However, it is possible to have a web page with great content but structured in such a way that the search engines can not figure out the main point of the page.
A successful website engages and retains visitors. The content is meaningful, the tools are useful. People stick around and learn about your business. How do you make that happen? It doesn’t happen overnight. A website is a living, growing entity. Creating a successful website requires using tools that give you information about what your visitors do when they are on your site. And when you see what they like, you can do more of that – and your website will attract and retain more visitors!
We are completely sold on the concept of Responsive Design. What this means to us is that your website will be easily navigated and viewed on every device. You don’t need to create a mobile website. You don’t really need to create a mobile app unless you need to access some of the functionality that the app will provide. If your website goals are to provide information and web-based tools like contact forms, maps, cost calculators, utilizing a responsive design is your best bet for creating a website that won’t need updating for a long period of time.
What do you think keeps people interested in a website. Do you think it is all the cool graphics? Well the graphics make get them to stay for a few seconds but if you do not have meaningful content then people are going to leave your site right after they arrive.
The first question we ask any new client is what is the goal for your website? Do you want to sell more online items? Do you want more people to contact you? Do you want to sell more items at your store? Do you want your website to provide answers to common questions so that you spend less time on the phone? A business website can do many things but unless you are clear about what you want most of these things will not get done correctly or as well as they should.
Both Joomla and WordPress are great systems for managing your website.
I’ve been using Joomla for years and have been using Wordress for the last year, my last 4 sites have been built with Joomla 1.6 and WordPress 3.0. This post and subsequent posts on this topic will compare the pros and cons of each system based on my own observations and observing others as they try and keep their website updated. How their sites fare in search engine placement will also be addressed.
I’d like to start off with my initial observations:
To sum up, I still think it is very important to evaluate the needs and future plans of each organization before recommending either joomla or wordpress. I’d also like to add that each system has a strong developer community with thousands of third-party add-ons. And each system needs a few add-ons to work well. My next post in this series will begin to evaluate the add-ons that are essential for a professional website.
You have an excellent service! Thanks so much for designing my company’s website without delay and ahead of schedule.Doc's RV Rescue
I have thoroughly enjoyed working with Lara Robertson on our website implementation. She communicates well, works extremely fast, and is very good at what she does.Roma
Knowledgeable, skilled, fast, honest and dependable. She has done work for my businesses and I can say nothing but high, high praise for her as a professional.Boca Video